What is consulting?
Consulting by definition is to provide professional insight to solve problems, or rather offer an outside perspective. I find many of us entrepreneurs struggle with problems in our business because we are just too close to them. This is our baby we are building after all.
I find my greatest passion is in consulting with others. Making them aware of small little tweaks that make all the difference in how their business runs and the profit they see.
Having a fresh set of eyes take a look at your business can be the best way to grow, see challenges from a different viewpoint and solve bottlenecks in your processes and your sales funnels.
Consultants used to only be available to larger companies with deep pockets. Today’s world of entrepreneurship has changed that and field experts are available to every level of business from micro-businesses to larger small businesses. Hiring a consultant is a great way to bring industry expertise to your business to create a shift to increase productivity and profitability.
What does consulting look like?
Together, as a team, we develop a comprehensive solution to Brand and Market your business effectively both online and offline. Creating differentiation, memorability and a coherent look and feel for your business. Enabling you to confidently express who you are, who you serve and why you do what you do while attracting your dream clients with less time, money and frustration.
Who should hire a consultant?
Business owners who:
- Need a brand and image that represents the values of your company
- Realize that an intentional cohesive brand will help you attract the clients you want to work with
- Want a brand that assists you in standing out in your industry
- Are ready and willing to invest time into building a beautiful and unique brand
- Are seeking clear direction for your marketing initiatives
- Need the ability to track your marketing activities for maximum productivity and profitability
should think about hiring me as a consultant to advise them on the best implementation and solutions for their business.
How does consulting work?
Depending on the scope of your project, the process will change a bit. Typically consulting with me is a one on one experience that enables me to dig deep with you on your business, find solutions and develop a strategy (plan) of how to best implement those solutions so that we get the most bang for our buck.
We can start at the very beginning and develop your messaging, your mission statement, your tagline and your products, services and the packaging of those items.
I also work with developed businesses that just need a new perspective on where things are bottle necked with their current processes and programs. We will take a deep dive into those and also an aerial viewpoint to see what we could be missing. Typically if we make some small tweaks to current systems, we will see big returns. Obviously, bigger implementations equal even larger results.